Project Overview
When this U.S.-based travel agency first contacted us, they were already working with a few freelancers and seeing some decent traffic. However, they had bigger dreams — to grow into a true brand, reach millions in monthly organic traffic, and establish long-term dominance in the travel industry.
They approached us with the goal of scaling strategically and sustainably. We understood the challenge and initially created a comprehensive 24-month SEO and link building plan. As the project evolved and gained momentum, it extended to 48 months — becoming one of our largest and most rewarding long-term partnerships.
Over the course of 4 years, we built a massive 15,000 high-quality backlinks, helping the client scale their monthly traffic from 60.1K to 2.8 million — a staggering 4,630% increase. The Domain Rating jumped from 35 to 83, and we helped the site rank for over 3.1 million keywords globally. On top of that, the traffic value surged by 10,540%, unlocking significant revenue potential.
💡 Our Strategy
Special thanks to our writing and link building teams for their relentless dedication — continuously refining strategies and adapting with precision to deliver such remarkable results.
What we did:
- We began by auditing the client’s existing backlink profile and identified several toxic links that were holding the site back. These harmful links were promptly removed to ensure a clean foundation.
- Since the backlink profile lacked strength and diversity, we started by building high-quality foundation backlinks to reinforce the domain’s authority and trustworthiness in Google’s eyes.
- Next, we launched a targeted outreach campaign, focusing on relevant high-authority travel sites, digital PR platforms, and news websites. Through strategic relationship-building, we were able to secure powerful and relevant backlinks from these sources.
- To maintain a natural backlink profile, we diversified our approach by placing links across a variety of blog posts. We focused on high-traffic, high-authority premium websites, and gradually built a balanced mix of contextual and editorial backlinks. This helped us craft a strong, natural-looking link profile that aligned with Google’s guidelines.
- Finally, we conducted backlink audits twice every month — consistently removing any new toxic links and updating our strategy based on performance data and market trends.
🚀 The Results
This project brought extraordinary success. Within 48 months, we grew the website’s monthly organic traffic from 60.1K to 2.8M — a massive 4,630% increase. The client was extremely satisfied with the results and praised our team’s dedication. With strategic execution and consistent effort, we helped transform their website into a leading travel brand.
🚀Increased Organic Traffic by 4,630%
💲10,540% Traffic Value Increase
We increased the Domain Rating from 35 to 83, ranked for over 3.1 million keywords globally, and achieved a traffic value growth of 10,540%. The client was so pleased with the outcome that they are still working with us to continue scaling their growth.
Final Word
This case study is proof that long-term vision, smart strategy, and consistent execution can completely transform a business. What started as a decent-performing website grew into a dominant player in the travel industry — reaching millions of monthly visitors and becoming a trusted brand in the space. We’re proud to have played a key role in this transformation. The client’s continued trust and partnership over the years reflect the strength of our collaboration and the impact of results-driven SEO. And we’re just getting started.
